A new addition to the Deciem company, White Rx is a concise range of products targeted at sufferers of uneven pigmentation and discolouration.
Consisting of a corrective serum and two innovative priming solutions, White Rx take a next-generation approach to both immediate and long-term topical lightening treatments without the use of known skin irritants such as Hydroquinone. Not only that but they have challenged themselves to omit traditional whitening ingredients such as Kojic Acid, Vitamin C and its derivatives, and Liquorice Extract, instead choosing to focus on developing new technologically advanced peptides and lesser known ingredients such as Glutathione.
By opting to try something different, White Rx have successfully created a selection of products to create a naturally lighter, whiter and brighter looking complexion. The use of light refracting prisms and blurring technologies further enhance the complexion by hiding uneven texture and large pores while boosting the skin’s natural glow to prevent a one-dimensional finish.
Inspired by the Asian skin care market and the complexion desires of Asian consumers, this range is perfect for anyone with pale, fair skin that is blighted by dark spots, redness, sallow undertones and dullness. Each product has been designed to work effectively on its own but when used alongside each other in the same routine, users can expect to see not only visible results but long-term improvements in the quality and clarity of the skin.
Currently available are the Activated Serum, White Flash and White Blur priming solutions but an oral supplement is also on its way to help support these skin lightening products from the inside out.